|
The
Internet and you...
...what have you done lately?
Internet
search engines rely on the relevancy of your web site to determine where
it lands in the results pages. No one knows the exact formula used to
determine position, but we do know the web "crawlers" ignore graphics
and animation and look to content for relevancy.
You may
have great content, just the right number of keywords and a great
organic position in the search results pages. At least that's the way
your web site began; you were pleased with the numbers on your traffic
counter, and you never looked back...until you realize the gradual, but
rapid, drop in visitors and you find your web site has dropped in the
search engines...to page 1462! How did this happen?
Web
crawlers also look for "fresh" web content. When was the last time you
visited your own site?
The
internet changes constantly and if your web site hasn't been
updated, the content refurbished and revitalized in some way, it loses
"relevancy."
The Pen
Pusher will retain your site's relevancy by including an events
calendar, a newsletter, product promotions and sales, periodic coupons,
or an informative blog and revamping content on a regular basis.
Do you
have the time it takes to update your web site regularly, or will having
a service provide updates make your life a little easier?
Call or email us today for a FREE consultation!
Toll Free: 888-360-4738
Denver: 303-367-4738
Fax:
303-364-3932
landerson@thepenpusherllc.com
|